Tribe Tropical™ is an award-winning Australian swim & beachwear label with a focus on sun-safe style.

Inspired by the palm trees, beaches, islands and wildlife of Tropical Australia, our brand is built around a love of adventure, travel, family and fun!

Designed by a redhead mother of 3, with a history of skin cancer and a desire to help keep people safe in the sun.

Our premium UPF50+ sun protective swimwear, hats & beach accessories feature exclusive prints, and are double-lined, on quality anti-fade fabric - hand-made in limited quantities, with as little plastic as possible.

Available for ADULTS XS-4XL and KIDS 0-14 years.

My kids wore these swimmers for over 2 years. Not one issue with them, they still have a good year or two in them as well so last 3-4 years. We've had no fade or stretch, no pulling or pilling. Have handed down to friends children as my children outgrew them. Love them so much.
— Seanne P.
Beautiful products! My daughter LOVES her swimsuit so much, it’s always a struggle to get her out of it. The quality is fantastic and I love that it’s an Australian businesses. Ordering was easy and delivery was speedy too. Highly recommended!
— Jacky F.
I am really impressed with the level of support the ladies swimsuit provides, even for a larger cup size, which is so hard to find.

Fantastic to wear for any water activity. I love the sun protection and comfort of the swimsuit while surfing, paddleboarding or just chilling at the beach.
— Amy M.
I love this brand. Great, quick dry hats that tie around the head so they don’t fly off in the wind.
— Nat S.
Absolutely love our beach bag – so much so that my husband and I were always fighting over it so I ordered another three! Problem solved! Second to none customer service!
— Jenny M.
It was love at first sight! My first order has exceeded expectations with the most incredible quality and special features, that make this a stand out brand. The togs and hat feel luxurious, the little frills add a girly touch and the gorgeous Australian theme design reminds you that you are supporting local. The beach bag is also incredible, has space for everything, is lightweight and easy to carry, and still room for the picnic rug on top! Emily and her team are amazing and can’t wait for more!
— Rachel F.
Absolutely love the quality of Tribe Tropical swimwear. Material is beautiful and my daughter never gets skin irritation which is amazing. Its double lined so you cant see through when its wet and best of all it protects from the harsh UV of the sun. Definitely my go to swimwear of choice. Thank you!!
— Lee L.
My daughter loves that we can now go to the beach in partner look. And the quality is incredible! So happy with my order. Thank you, thank you!
— Jessica L.
This is the best quality children’s swimwear I’ve found in the market… I love how they’re fully lined. They are top quality and they look gorgeous too! Love them so much, I’ve already ordered a second pair! Here’s to a long hot summer at the beach!
— Amanda K.
Tribe Tropical swimwear is by far the best designed and quality in Australia. The thought process that has gone into these designs, made for comfort, quality and being so sunsafe is a stand out. Each time my daughter wears these they wash up like brand new.

I love the thoughtful Australian Native Animals, marine life and Funa make it uniquely Australian. I can’t wait to see the future designs for summertimes to come.
— Betty G.
Hi! I’m Emily, mother of 3 girls & founder of Tribe Tropical

Growing up I used to dread beach days!
As a red-head with fair skin, growing up in the tropics, I either had to risk being teased by other kids for covering up in a daggy old t-shirt, or end the day sunburnt & in pain. 

Having since suffered with countless skin cancer treatments (and further to the loss of my grandfather due to melanoma), I understand the importance of sun protection - I started Tribe Tropical with a desire to protect my family and yours in beautiful, high-quality sun-protective swimwear that people would feel good in & enjoy wearing. 

No-one should dread a beach day! I hope to help you to make them fun & burn-free also.